If you have a similar business problem
Read the plain-English summary, real situation, and result first. Those sections explain what the work changed without requiring you to know the code or platform details.
Selected Work / Case Studies
Real development case studies you can learn from.
These are production scenarios and product work, not a gallery of screenshots. Named live work is shown where it can be public, while other client details stay private. Alongside client case studies, in-house products such as ConduitTools show how focused ideas are designed, built, and maintained over time.
How to use this portfolio
Read the part that helps you make a better decision.
You do not need to understand every technology mentioned in a case study. Start with the problem and result, then go deeper into the implementation only if it is relevant to your own site or product.
If you are evaluating a technical approach
Read the constraint and implementation sections. They explain why the obvious fix was not enough and what tradeoffs shaped the final solution.
If you are planning a release
Use the release-check section as a practical QA reference. It shows what needed verification before a change was safe to ship to real users.
If you only want the takeaway
Jump to the reusable lesson. It condenses the case into a principle that can help with future websites, stores, applications, or integrations.
19WordPress systems
Case mapTheme architectureDetect template → Load scoped assets → Debug locally → QA target page
- 01Detect template
- 02Load scoped assets
- 03Debug locally
- 04QA target page
WordPress systems
Keeping a large WordPress theme debuggable with template-scoped assets
As a WordPress site grows, loading every stylesheet and script everywhere makes regressions harder to trace. Template-aware loading keeps each page type smaller and easier to debug.
Read case study20WordPress systems
Case mapResponsive implementationVariable ACF rows → Responsive grid → Pin + title row → Description row
- 01Variable ACF rows
- 02Responsive grid
- 03Pin + title row
- 04Description row
WordPress systems
Turning a location-page mockup into a reusable responsive component without layout drift
A local-risk section looked correct with one content count but broke when the number of items changed, pins shifted, or descriptions wrapped differently on smaller screens.
Read case study21Retail e-commerce
Case mapBrand merchandisingReference page → Extract pattern → Brand content → Responsive assets
- 01Reference page
- 02Extract pattern
- 03Brand content
- 04Responsive assets
Retail e-commerce
Building multiple watch brand pages from one proven reference without making them clones
Several brand pages needed the same editorial quality and store integration, but each brand required different sections, imagery, copy, and search metadata.
Read case study22Retail e-commerce
Case mapDesign implementationDesign reference → Semantic HTML → Media behavior → Responsive CSS
- 01Design reference
- 02Semantic HTML
- 03Media behavior
- 04Responsive CSS
Retail e-commerce
Matching editorial product-story sections to design while keeping the HTML maintainable
A brand story can look simple in a design file but still require careful handling of responsive media, content order, image ratios, and optional video or text sections in the live storefront.
Read case study23Campaign commerce
Case mapCampaign architecturePersona brief → Template fields → Bundle data → Dynamic FAQ
- 01Persona brief
- 02Template fields
- 03Bundle data
- 04Dynamic FAQ
Campaign commerce
One landing-page template for multiple campaign personas instead of one-off pages
Paid campaigns needed different messages, bundles, images, and FAQs, but the implementation still had to be maintainable as the number of campaign pages grew.
Read case study24Campaign commerce
Case mapTechnical discoveryRequirement → Capability check → Supported baseline → Gap identified
- 01Requirement
- 02Capability check
- 03Supported baseline
- 04Gap identified
Campaign commerce
Catching a promotion-tool capability gap before building the wrong solution
A promotion requirement changed from a banner-style countdown to a popup experience, but the installed app only supported the banner behavior reliably.
Read case study25WordPress systems
Case mapWordPress reliabilityLoad ACF value → Validate shape → Normalize defaults → Render rows
- 01Load ACF value
- 02Validate shape
- 03Normalize defaults
- 04Render rows
WordPress systems
Preventing ACF repeater data from crashing a production WordPress template
A template assumed an ACF repeater always returned the same nested array shape. One missing or legacy value was enough to turn a content problem into a PHP fatal error.
Read case study26WordPress systems
Case mapTechnical SEOInventory schema → Choose ownership → Connect @id values → Render conditionally
- 01Inventory schema
- 02Choose ownership
- 03Connect @id values
- 04Render conditionally
WordPress systems
Reconciling custom WordPress schema with Yoast without duplicate entities
Staging and production were describing the same pages differently, and custom JSON-LD could overlap with the schema graph already generated by the SEO plugin.
Read case study27WordPress systems
Case mapForms & performanceCompare environments → Find missing asset → Scope enqueue → Verify form states
- 01Compare environments
- 02Find missing asset
- 03Scope enqueue
- 04Verify form states
WordPress systems
Restoring Gravity Forms UI after performance optimization removed required styles
A performance-oriented theme setup removed plugin CSS aggressively enough that a date picker and form UI no longer matched production styling.
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